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BURGER KINGŪ Teams Up With MERCY Malaysia And Re-Opens Restaurant In KLCC PDF Print E-mail
Tuesday, 20 June 2006
BURGER KING® is proud to announce the re-opening of its flagship restaurant located in the prime area in Suria KLCC Shopping Complex.

The restaurant, which opened eight years ago, was renovated in one week and has undergone a complete transformation. With seating capacity of 250 and covering an area of 6000 square feet, the refurbishment represents an investment of approximately RM700,000.00.

“We believe that the new contemporary look and comfortable interior of the restaurant will prove to be particularly attractive to our customers,” said Y. Bhg Dato’ Abdul Ghani Yusof, Chairman of Cosmo Restaurants Sdn. Bhd, a franchisee of BURGER KING® Corporation in Malaysia.

“In addition to the transformation, a dedicated kiosk counter selling desserts such as ice-cream; and juices will cater to our guests who desire snack or something sweet. The concept was adapted as a learning curve from BURGER KING® restaurant located in Mahkota Parade which has seen a positive impact towards generating the desired result,” Y. Bhg Dato’ Abdul Ghani continued.

“BURGER KING® will continue to expand to further increase the brand awareness amongst our customers thus generating healthy growth for the return of investment,” said Y. Bhg Dato’ Abdul Ghani Yusof.

In conjunction with the restaurant transformation, BURGER KING® has teamed up with Malaysian Medical Relief Society (MERCY Malaysia), an organisation that is very active in providing medical and humanitarian services locally and abroad. As a ‘friend’ of MERCY Malaysia, BURGER KING ® in Malaysia is participating in the charity’s “Change For Better” campaign (in-restaurant collection) and has so far raised RM7, 000.00. The contribution was presented to Y. Bhg Datuk Dr. Jemilah Mahmood, President of MERCY Malaysia at the re-opening ceremony.

“It is indeed heartening to know that there is so much support for our work throughout the community. Through our partnership with BURGER KING®, we are able to strengthen our efforts to help those affected by disasters,” said Y. Bhg. Datuk Dr. Jemilah Mahmood, President of MERCY Malaysia.

-end-

About Burger King Corporation

The BURGER KING® system operates more than 11,100 restaurants in all 50 states and in more than 65 countries and U.S. territories worldwide. Approximately 90 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about BURGER KING®, please visit the company's website at http://www.burgerking.com

Certain statements made in this news release are forward looking in nature and, accordingly, are subject to risks and uncertainties. These forward-looking statements are only predictions based on our current expectations and projections about future events. Important factors could cause our actual results, performance or achievements to differ materially from those expressed or implied by these forward-looking statements. These factors include, but are not limited to, those discussed in our Registration Statement in Form S-1 under the caption “Risk Factors”.

BURGER KING® Malaysia

Cosmo Restaurants Sdn Bhd, a franchisee of BURGER KING® Corporation in Malaysia, operates BK OHB Sg Buloh, BK Carrefour Wangsa Maju, BK Carrefour Subang Jaya, BK KLCC, BK Bangsar Baru, BK SS2 PJ, BK Sri Hartamas, BK Genting Highlands, BK One Utama 1, BK SS15, BK Karak, BK Taipan, BK One Utama 2, BK Giant Kelana Jaya, BK Mid Valley, BK Bukit Antarabangsa, BK Masjid Jamek, BK Avenue-K and BK Mutiara Damansara, BK Senibong, Johore and BK Mahkota Parade, Malacca.

MERCY Malaysia

MERCY Malaysia MERCY Malaysia is MERCY Malaysia is a non-profit organisation focusing on providing medical relief and sustainable health related development for vulnerable communities bounded by the following core values:
• We focus on rapid medical response for the assistance of communities affected by disasters;
• We recognise the value of working with partners and volunteers;
• We provide an opportunity for individuals to serve with professionalism, upholding the International Code of Conduct for Humanitarian Workers; and
• We hold ourselves accountable to our donors and beneficiaries
Since its inception in 1999, MERCY Malaysia has sent relief mission to Kosova, Cambodia, Indonesia, Turkey, India, Afghanistan, Lebanon, Iraq, Sri Lanka, Iran, Sudan, Aceh, Pakistan and Yogyakarta. On the homefront, MERCY Malaysia serves the local communities through outreach programmes in various states within the country. It also runs the Drug Rehabilitation and Assistance Programme (DRAP) to assist drug reformers to get back on their feet and return to the society. For more information on MERCY Malaysia, kindly visit http://www.mercy.org.my

Please direct media queries to:
Liza Arifin
Cosmo Restaurants Sdn. Bhd
03 2026 7800 Ext: 111
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012 238 5504

MERCY Malaysia
03 4256 9999
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